Week in Brief: March 11-17th, 2012
Looking for some of the week’s top information? Here are five stories from the foodservice industry for March 11-17.
America’s Best Irish Bars: 12 Pubs From Across the Country That Offer the Best Irish Bar Experience
From a great beer list to the the huge flat-screen TVs playing rugby, there are certain qualities that distinguish a “good” Irish bar from the “best” Irish bar. Thedailymeal.com goes into these obvious details, such as the way the bartender pours a pint, the dark wood furnishings that populate the place, and the atmospheric feeling that you’re just down at home. The website also offers a slideshow with what it believes to be the 12 best Irish bars in America.
Read full article at TheDailyMeal.com
Top 10 Most Popular Beers for St. Patrick’s Day: Report
Even though the holiday is celebrating an Irish saint, many of the most imbibed beers happen to be from America, with Boston’s own Samuel Adams coming in at #1. Many would think that Ireland’s Guinness would come in at #1, but astoundingly, it doesn’t even rank in the top 5! “The black stuff,” as the Irish call it, comes in at #6, behind Bud Light, Budweiser, Heineken, and even Corona Light. It’s still more popular in cities where high Irish-American populations live though, such as Boston, New York and Chicago.
Read the full list and article at huffingtonpost.com
Restaurants Look to Capitalize on ‘March Madness’
With the college basketball tournament among us, many restaurants are trying to take advantage of our ‘madness’ through games and contests, especially through the use of social media.
Applebee’s is utilizing their Facebook page with its Fan Fanatics contest to entice its guests. The contest rewards people with Applebee’s gift cards the more they play and interact with the brand. After each round of the NCAA tourney, whoever has the most points, acquired through posting on Applebee’s Facebook page, uploading a photo or tweeting a post on Twitter, receives $500 in Applebee’s gift cards after the National Championship Game on April 2.
The chain hopes their nearly 2,000 restaurants across the nation will be filled during the tourney, and they are encouraging fans to come in by promoting half-price appetizers at night and a unique “Fans Watch Here” invite that can be created from a tab on Applebee’s Facebook page.
Domino’s Pizza is also doing social media promotion for March Madness, by running a contest on Facebook called “The Road to Domination.” Fans need only to “like” Domino’s on Facebook to play and are immediately eligible to fill out a tourney bracket. Players are able to win thousands of giveaways, including Parmesan Bread Bites and 20-ounce Cokes, but the grand prize winner receives a trip for two to the 2013 NCAA Final Four in Atlanta.
Little Caesars Pizza is running a promotion that if a No. 16 seed upsets a No. 1 seed the chain will give away a free order of Crazy Bread to anyone that comes into the store on Monday, March 19, and says the word “crazy.”
Buffalo Wild Wings is doing something a little different with its “More March” promotion. Fans can visit the “More March” tab on BW3’s FB page and vote on which other month they would like to lose to add more days in March for more basketball. Basketball fans can also visit any participating BW3 location and fill out tourney brackets on site.
Read the full article at www.nm.com
Risks: More Red Meat, More Mortality
According to a study published online in the Archives of Internal Medicine and reported by the New York Times, eating red meat increases your risk of death from cancer and heart disease. The study included men and women over the course of 16 years, and researchers found that those that ate more red meat were less physically active, more likely to smoke and had a higher BMI.
Previous studies had linked red meat and mortality, but the new results were alarming.
“When you have these numbers in front of you, it’s pretty staggering,” said the study’s lead author, Dr. Frank B. Hu, a professor of medicine at Harvard.
Read the full article at www.nytimes.com
Schools Can Take ‘Pink Slime’ Off Lunch Menus
After the fallout from the “pink slime” scandal, the USDA finally decided that when fall arrives schools can stop serving an ammonia-treated ground beef filler often served to schools. Last week, the Agriculture Department came under fire after critics described the filler as “pink slime,” and many Americans urged the USDA to ban it. Their response was that it was safe; yet, to be safe, the department will offer a choice of beef made with the filler, or less lean bulk ground beef without it.
Read the full article at nytimes.com