The Super Bowl is notorious for three things – food, football and highly publicized commercials. People even primarily watch Sunday night’s big game for the ads because of how much attention they’re given. The corporate heavyweights come out swinging to produce the most popular commercial of that year’s Super Bowl. Millions of dollars are spent on just one 30 second spot, but it’s all worth it for some companies.
Last night’s Super Bowl had some popular commercials, but only a handful were food related. You can make your own judgments on if you felt like some deserved to be rated higher or not, but here’s a breakdown of five Super Bowl food commercials of 2013.
Taco Bell: ‘Viva Young’
- Everyone likes to have fun and live like they were young again, right? This was the case for a group of elderly senior citizens who sneak out of their retirement home for some late night fun. Dancing at a club, getting a tattoo, staying out late and enjoying Taco Bell were only some of the activities shown.
Budweiser – The Clydesdales: ‘Brotherhood’
- This commercial was one of the more heartwarming ones to appear Sunday night. The ad follows a man who raised a Clydesdale from an infant until he made it as a Budweiser Clydesdale. Three years later, they meet again at a parade in Chicago and hug it out in one of the most lovable commercials of the night.
Doritos: ‘Fashionista Daddy’
- After asking her dad to play princess with her and at first getting turned down, a daughter tempts him with a bag full of Doritos. Cut to the next scene of a grown-man donned in a boa, tiara and makeup – it proves some people will do anything for some Doritos. His friends end up joining in on the fun, too.
Oreo’s: ‘Whisper Fight’
- What’s your favorite part of an Oreo? The cookie or the creme? This debate between two men turned into a library brawl. People were throwing bookshelves, lights, chairs and were thrown over ledges but they all kept to the standard library rule – whispers only!
Wonderful Pistachios ‘PSY. Get Crackin.’
- Wonderful Pistachios makes another commercial using their celebrity lineup to get more people to eat the heart-healthy nuts. This time it was PSY who got to be the green-clad star. They used his hit song “Gangnam Style” to inspire people to get crackin’ and show off PSY’s notorious dance moves. Oh, and you can’t forget about the dancing pistachios all over your television!
Commercials go down in infamy for many years. It’s a guarantee that you will be left with at least one commercial stuck in your head after the big game. The top food brands that normally advertise every year (and hold some of the spots for the top food commercials ever) are Pepsi, Coke, Budweiser and Doritos. Here’s a breakdown for some of the top food-based Super Bowl commercials of all time from GrubStreet.com:
Coca-Cola: Mean Joe Greene, 1980
- Mean Joe Green debuted in 1980 and starred the Pittsburgh Steelers defensemen. Nothing could make Green smile, until a fan insisted he drank his Coke. After cheering up, Green tossed his game-worn jersey to the fan thanking him for the classic cola.
Wendy’s: Where’s the Beef? 1984
- Three elderly ladies order a gigantic hamburger only to discover a miniscule patty resting between two large buns. One quips, “Where’s the beef?” making the quote a namesake for future Wendy’s advertisements.
Pepsi: Cindy Crawford, 1992
- When you’re racing your Lamborghini down a desert highway, what better way to quench your thirst than drinking a Pepsi? Cindy Crawford’s Pepsi commercial with two young boys watching as she drinks has been deemed one of the first Super Bowl commercials to use sex appeal. The two boys are only in awe of the Pepsi can, of course.
McDonald’s: Michael Jordan and Larry Bird Play Horse for a Big Mac, 1993
- Big Macs are serious business. So serious that two NBA superstars play horse in a battle for the prize of a McDonald’s Big Mac and fries. Insane trick shots are thrown throughout the commercial, and ends with Larry Bird and Michael Jordan atop the Willis (then Sears) Tower attempting their last throw.
Doritos: Pug Attack, 2011
- Have you ever had a friend tease a dog with human food? This Doritos commercial is the epitome of revenge for all of the furry creatures that are teased. Who knew a Pug would knock down a glass door for some Doritos?
What are some of your favorite Super Bowl commercial classics? Do you think a certain brand always has the top spot? Let us know in the comments!